Browsing Archive: June, 2012

Naming Rights - the next step. Could clubs incorporate sponsorship in their name?

Posted by Ed Thompson on Thursday, June 28, 2012,

Shortly after arriving at Wembley before the 1975 FA Cup final, FA officials insisted that Fulham black out the manufacturer’s name on their boots (you can see their name-free boots in this clip).  Obviously a great deal has changed in 37 years and today there is precious little that isn’t sponsored - even the competition now calls itself ‘the FA Cup sponsored by E.ON’.  

 One of the consequences of escalating wage-bills has been the rather unseemly scramble for increased commercial re...


Continue reading ...
 

New Premier League TV deal to resolve FFP worries

Posted by Ed Thompson on Tuesday, June 19, 2012,

It isn't often that sporting journalists are genuinely shocked, but the new Premier League TV rights auction surprised many. The rights to broadcast the Premier League matches from 2013 to 2016 within the UK were up-for-grabs and had been expected to be sold for a similar sum to last time. Owing to the aggressive bidding from BT and the desire by Sky to hold onto most of the matches, the bidding closed at £3.018bn (a huge increase of £1.2bn from the last auction).  For an excellent in-depth...


Continue reading ...
 
 

Categories